Like many mainline denominations, The United Methodist Church is ailing. Declining membership, worship and Sunday school attendance, outreach, and giving—all troubling signs. In an age of megachurches, "Ten Steps to…" congregational self-help programs point to models that may not be in the church's best interest. Following the suggestions of this new conventional wisdom may reverse the trends and attract thousands to highly entertaining services (bolstered by a strong budget and marketing pla...